By The Sampadak Express
Amazon doubles down on infrastructure, employee well-being, and quick commerce to boost its India play.
Amazon India has announced a fresh investment of ₹2,000 crore aimed at scaling its operations and strengthening its fulfilment infrastructure across the country. The investment will focus on expanding fulfilment and sortation centers, enhancing delivery networks, and rolling out advanced technology to improve overall efficiency and customer experience.
Abhinav Singh, Vice President Operations, Amazon India and Australia, stated, “These latest investments reflect our commitment to continually expand and upgrade our operations across our fulfilment, sortation and delivery network. By strengthening our infrastructure capabilities, enhancing processing capacity, and implementing state-of-the-art technology, we’re positioning Amazon to better serve customers throughout India while supporting our employees, associates and partners who are the heart of it all.”
The move comes as Amazon enters the quick commerce segment, having launched pilot projects for its Amazon Now service in Bengaluru. With this, the e-commerce giant is stepping into a highly competitive market where existing players like Blinkit, Instamart, and Zepto have already established a robust presence, each operating over 1,000 dark stores. Flipkart Minutes, Walmart-owned Flipkart’s quick commerce initiative, is also ramping up with plans to set up 800 dark stores by year-end.
As part of the ₹2,000 crore outlay, Amazon will launch new sites and upgrade existing facilities to improve processing capacity, speed up deliveries, and increase operational efficiency. The investment also includes continued focus on employee-centric programs, aimed at improving the health, safety, and financial well-being of Amazon’s workforce across the country.
The expansion aligns with Amazon’s long-term strategy to deepen its logistics footprint in India and stay competitive in a rapidly evolving e-commerce and quick commerce landscape.
